Author

Lloyd Camp and Lloyd Camp Consulting Africa

Book Overview

An unflinching insider’s account of life in the African bush, written by veteran safari guide Lloyd Camp. Drawing from over two decades of experience across Southern Africa’s wildest regions, Camp peels back the glossy veneer of safari marketing to reveal the raw, unvarnished realities of guide life – from nerve-wracking encounters with dangerous game to the complex relationships between guides, lodges, and the tourism industry.

Why You’ll Love It

• Provides rare, behind-the-scenes insights into the safari industry that most tourism literature carefully avoids
• Delivers authentic accounts of wildlife encounters without sanitising the harsh realities of life in the bush
• Explores the psychological and emotional challenges faced by guides who bridge the gap between wilderness and luxury tourism

Perfect For

Experienced safari travellers, aspiring guides, and readers seeking an authentic perspective on the safari industry beyond the typical promotional narrative. Particularly valuable for those interested in understanding the true complexities of African wildlife tourism.

Bring the Book to Life

Available at major bookstores and online retailers worldwide.

What Do Other Readers Think

Camp’s candid memoir has garnered attention for its refreshing honesty about the less-discussed aspects of safari guiding. Readers particularly value his willingness to address controversial topics within the industry, from guide burnout to the challenges of sustainable tourism.

The book resonates strongly with industry insiders and frequent safari-goers who appreciate its unvarnished look at both the magnificent and mundane aspects of bush life. Many praise Camp’s ability to balance thrilling wildlife narratives with thoughtful reflection on the evolving nature of African tourism.

His frank discussion of guide culture and the psychological toll of the profession offers unique insights rarely found in safari literature. While some readers find his direct approach confronting, most appreciate the authenticity of his perspective and the depth it adds to their understanding of the safari experience.

The mixture of practical wisdom, personal vulnerability, and industry critique creates a compelling narrative that challenges readers to think more deeply about the realities behind their African adventures.